Category: The P&P Project

Of Fashion Weeks


It is interesting when designers send out their clothes from a collection yet to be presented to celebrities days in advance of their showing. Billed as a ‘sneak-peek’ in to the work to come, it gets talked about. It certainly gets blogged about (Hello!). But if we really got down to if it was necessary… That would be debatable. Undisputed is the fact however that in the age of digital everything, it leaves a footprint right away. Perhaps just what the P.R hired for the label wants.

That said, how does it serve the brand any purpose when a celebrity is spotted wearing an outfit months in advance of its showing? Does that mean that the outfit (even collection) has been in production and in the market already? So then, what purpose does the showing at a Fashion Week serve other than as a P.R and branding (not a very good one at that) exercise?

Forget months, let’s talk about a year. Ms. Reddy presented a collection that had pieces that we’ve previously seen as far back as June of last year. Kosher? We think not.

Fashion Weeks serve many purposes, no doubt there. Create a buzz and further an identity of the brand. Showcase innovation, craft, creativity and design. And perhaps most importantly, strike a relationship with the ever so important buyers. Especially true for a nascent industry like ours (we’ve earned the right to say “ours” haven’t we?). But if a collection is already doing the rounds, what purpose does it really serve? And how is it fair to the few good designers doing great work?

A pair of fashion ingénues we may be but pray tell, what are we missing here?

lfw summer resort 2013-swapnil shinde-yogesh choudhary-priyanka chopra-thoofan-aarti chabbria-mtv india vma

Far Left: Swapnil Shinde, LFW Summer/Resort 2013
Left: Aarti Chabbria At MTV Music Video Awards 2013
Right: Priyanka Chopra At Toofan Trailer Launch, Hyderabad
Far Right: Surendri, LFW Summer/Resort 2013


Left, Centre: Sonam Kapoor At Femina Womens Awards 2013 Press Meet
Far Right: Masaba For Satya Paul, WIFW A/W 2013


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Left: Bipasha Basu At Her Birthday Celebrations, Goa
Right: Preeti S Kapoor, WIFW A/W 2013


anushree reddy-lfw summer resort 2013-madhuri dixit-jhalak dikhla ja launch 2012

Left: Madhuri Dixit At Jhalak Dikhla Jaa 5 Launch
Right: Anushree Reddy, LFW Summer/Resort 2013

Photo Credit: Viral Bhayani, Ragalahari

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Spring 2013: Behind Bars


Barely into Fall, Spring 2013 fashion is upon us. And so, let’s talk Stripes, shall we?

As a woman of girth… What, not very pc? Okay, as a woman of curves, I have always held a bit of an obsessive fascination with stripes. I was told you can’t wear ’em and so naturally, I always have. You know, the same way we were told to stay off the bad boys? So bad, SO good.

Spring 2013: Christian Dior, Balmain, Marc Jacobs, Dolce & Gabbana

I love stripes. Both the nautical and jailbird variety. But, they don’t always work on you, you know. They add width, those horizontal ones. Vertical ones, more forgiving (but not entirely, not always). Then what’s the trick you ask? The one size fits all answer of course, figure out what works for you. And if Spring 2013 is any indication of things to come, you better be well on the path to self-discovery already.

Spring 2013: Giles, Michael Kors, Christopher Kane, Rachel Zoe

Personally for me, the trick lies in mixing stripes. Not only does it create a graphic geometric effect, it also is dizzyingly flattering. The other, play a game of peek-a-boo. Pair a horizontal top under a jacket/cardi and you should be okay. Even those of you whose, umm, cups runneth over. Either way, give it a shot.

Spring 2013: Philosophy di Alberta Ferretti, Etro, Oscar de la Renta, Moschino

French seaside, classic Americana. Retro. Vintage. It’s hard not to romanticize stripes or denounce their classic appeal. Or work in a pop-culture reference to make it (even more) current. But what am wondering is, 2012 is already winding down? Where the hell did the year go?

Photo Credit: Images compiled from Fashionologie and Style.Com

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We’re all pretty bizarre. Some of us are just better at hiding it, that’s all.


I love this Topshop sweatshirt! Of course, I doubt I’ll ever be able to wear it in public with the strategically placed eggs (Yes, some of you would immediately put me in the WTHeyy! category) but it is just so fun! How could I not have it.

This Halloween, I finally put it to use (the only time I could probably wear it)and came up with a costume inspired by something from the 80s. Can you guess what the outfit is? Let’s see how many of you know your 80s! 😛

Hint: Refer to the title.

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I know it’s in my bag somewhere, I just have to find it. While you wait, order yourself another drink, won’t you?


Women and their purses baffle Mr. Khanna. Nothing to it I say!

We may not have a linebacker’s shoulders but damned if we let that hold us back! A girl needs her bag, her oversized bag damnit.

Not being the most organized, my bags’ insides are often comparable to a war ravaged scene. But I am covered, I am. I have carried the usual suspects, you know, make-up, shades, wallet, keys, gum, IPad, a book. On occasion, maps, camera, sun-screen, bottled-water, an umbrella, flats to change in to, toothbrush, extra pair of tights in case of a snag (TMI you say? Hush!). Tissues too. I may lose them to the depths of my bag but, have them I will. Unknowingly, I seem to also carry a magnet most times. One that immediately attracts my husband’s keys, wallet and what-have-you only to leave his hands free so that he can then gesture enthusiastically while poking fun at my rather big bag. (Let’s just add that and, why men leave the toilet seat up or can’t ask for directions to the list of things we don’t understand about them.)

I am no masochist (except when it comes to high heels) but if I must (and I choose to) carry the weight of the world on my shoulders, I ought to do it fabulously. And if toting what I want on my shoulder means paying an arm (and a leg) for it, then so be it. (The irony isn’t lost on me.) Besides, am positive Céline would make my shoulders hurt less. That’s a clinical study waiting to happen, and am willing to participate.

Pain threshold (and the need to mess with your head) aside, come evening, can you blame us for picking the tiniest bag on hand? Don’t be fooled though, we can still MacGyver anything we need out of it’s contents. Except for maybe a map. Have no use for it, can’t read ’em anyway.

Oh, the going to the bathroom in packs thing, no big mystery there. We are just giving each other’s (very sore) shoulders a rub. No, it never leads to anything else. Mostly. I’ve said too much already…

Picture Credit: Tina Tang

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Don’t Like Doughnuts? Don’t Think I Can Trust You!


I love this Ashish for Topshop sweatshirt. Anything that reminds one of Simpsons, cops, Eighties (hello Flashdance!), bubblegum and glazed goodness all rolled into one should be Loved. And only loved.

Also, remember the bow that stirred up all sorts of noise for Tavi Gevinson last year? No? I almost forgot too but strangely this sweatshirt reminds me of it.

In my head, I am the girl wearing that hat with this sweatshirt laughing at all the cool kids while sitting in a corner at The Peach Pit.

Doughnut Sweat by Ashish


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