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With IIJW just around the corner (Aug 3rd-6th), the promotions for it began this week with an ad featuring brand ambassador Sonam. Below are some of the outfits she wears while showcasing some of the brands that will appear on the runway during the 4-day jewellery show.
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Sonam Kapoor in Ayesha Depala & Ridhi Mehra
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Sonam Kapoor in Rutu Neeva
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While we loved both of Ms. Gujral’s appearances, we especially loved the jewelry designer in black.
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Alpana Gujral
Left: At DCW 2011
Right: At IIJW 2011
Photo Credit: Viral Bhayani
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Being the face of India International Jewellery Week meant a print campaign too. And for the shoot, we spotted two Shivan and Narresh outfits on Sonam, which we happened to love; we thought she looked great. The clothes made for a great foil (for the jewelry) without having to be boring.
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Sonam Kapoor For IIJW 2011
Photo Credit: Sonam-Kapoor.Net
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This Atsu Sekhose gown was a great choice for an evening where the baubles had to take centre-stage. That’s not to say the gown in itself wasn’t strong enough, coz it was. Elegant and restrained. We for one, loved it.
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Left: Atsu A/W 2011
Centre, Right: Sonam Kapoor At India International Jewelry Week 2011 Event
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Sonam Kapoor At India International Jewelry Week 2011 Event
Photo Credit: Viral Bhayani
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The blue Falguni and Shane Peacock dress with the purple pumps was oh-so-cute. But, the open hair with the big chandelier earrings, not! Wish Ms. Kapoor had pulled back the hair and worn more subtle earrings.
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Shradha Kapoor at India International Jewellery Week
Photo Credit: Viral Bhayani
