India Fashion Week S/S 2014: Not So Serious

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wifw spring 2014-pallavi mohan not so serious-1


wifw spring 2014-pallavi mohan not so serious-2

Photo Credit: Viral Bhayani

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  1. Just got back on HHC after a few days, and it was one FW set after another… ALL looking the same to me! By the end, my eyes had glazed over! And the blame rests squarely on that horrible horrible white ramp, flat lighting, and that big-a$$ fashion week logo overshadowing every picture along with all the other sponsors’ names. Terrible set design; makes each and every designer’s clothes look like some college fashion show.
    The finale only stood out for me somewhat because I guess Ashish Soni (?) had the leeway to change the sets a bit, add levels and colour (giant logo still in place, though).

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