In Pernia Qureshi

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At the ongoing IRFW, Shraddha helped unveiled the new collection from Gitanjali Jewels wearing an orange Pernia Qureshi gown.

Given the neon-ish effect of the gown, it was a good idea to go the minimalist route. You like?

P.S. You can buy the gown here.

shraddha-kapoor-pernia-qureshi-gitanjali-jewels-irfw-2013

Shraddha Kapoor at Gitanjali Jewels Collection Unveiling at IRFW 2013

Photo Credit: Viral Bhayani

10 COMMENTS

  1. Great look, wrong event!
    If the idea was only some self-promotion, than she did well. I mean, where is the jewel-p**n (excuse the word, but the only one very accurate) she is supposed to showcase? She is not even wearing a ring!
    Extreme minimalism @ a new jewelry line unveiling -> #prfail, #fashiondud




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    • I totally agree! What an awful way to dress to a jewelry event! Where are the jewels?? Total fail! Don’t these companies dictate what they want? Since they are paying them!!




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    • I can’t agree more. Some celebs just don’t dress to the event. I’ve seen that with sameera reddy and poorna when they attend simple events like ‘book releases’… Wearing some weird edgy outfits with hair and make-up which looks like hey walked straight out of a fashion show’s ramp.




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  2. I personally think this dress is a perfect base to showcase any jewelry. She wasn’t supposed to wear her own jewelry to this event. Gitanjli Jewerly should have lent her some.




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  3. I absolutely love everything about this Outfit! Shraddha is almost Back! & her Eyes are out of this world!!!
    Anyways … If the Gitanjali event organizer is satisfied with that fact, that She’s not wearing jewelry, then why you people have a problem with it! Her presence is enough to get publicity!!!




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